Adam SternJanuary 9, 2023
Doug Pearson, Coltura Board MemberJanuary 10, 2023
Founder and Co-Executive Director
Matthew Metz is the founder and co-executive director of Coltura. Before starting Coltura in 2014, he was a trial lawyer and non-profit leader.
Matthew has been at the forefront of the anti-gasoline movement since its inception. Along with his co-executive director Janelle London, Matthew wrote the first op-eds in the U.S. calling for a phaseout of gasoline-powered vehicles, sponsored early gatherings of California and global leaders to discuss 100% vehicle electrification, and led coalitions to support the passage of gasoline vehicle phaseout legislation in California and Washington State.
He writes about legal, political, and cultural strategies to transition off gasoline, most recently the gasoline superusers report. He was the lead author of recent law review articles about gas stations and state electric vehicle mandates. Matthew has created and produced performance and conceptual art works aimed at changing cultural perceptions of gasoline. Prior to founding Coltura, he founded the Metz Law Group, Jaguar Forest Coffee Company, the Central Area Development Association and the Central Area Arts Council, and worked for an international development NGO in Mexico City.
He is a graduate of the University of Chicago and UCLA Law School and is fluent in Spanish.
Matthew lives in Seattle. He is married and has three children.